Improving Motivation and Learning Experience with a Virtual Tour of an Assembly Line to Learn about Productivity

We propose the use of a Virtual Tour to substitute in-person visits to a manufacturing plant for a lecture on Enterprise Productivity at the School of Business Administration at our University. Traditionally, during this lecture, students are required to visit a production site to observe its process and apply their knowledge in a real-life scenario. However, finding businesses that are willing to participate and offer the right learning conditions has become a challenge. This situation is now worse due to the COVID-19 pandemic. In this paper, we present a prototype of a virtual tour of an assembly line in a simulated environment, where students can explore and learn about the manufacturing process of car seats. We performed a mixed method user study, with quantitative and qualitative data, to determine whether the application can help learn the intended concepts and improve the learning experience and motivation of students. Results show that the use of the virtual tour application increased motivation in learning.